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Can Competitors Use My Brand Name in AdWords?

Hopefully this answers any questions you’ve got about where you stand if a competitor is using your brand name in AdWords, or if you are considering using a competitor’s brand name. If you have any other questions you can tweet me @Koozai_Tara, view our PPC management page, or leave your comments below. Share this post…

Can I Use a Competitor's Name in Advertising SmartUp

Jan 28, 2015 · But proceed with caution. A thoughtless ad campaign that carelessly namedrops another company’s trademark could land you in court. The Quick and Dirty. In general, it is not illegal to compare yourself to your competitor in the advertising context, so long it is not untruthful, disparaging, misleading, or confusing to the public.…

Can You Use Other Companies Brand Names In Your AdWords ...

My reaction to this has always been one of compliance. But I’ve only complied after carefully educating my Clients on the dangers of using a competitor’s brand (product or company name) in AdWords. In this post, you will learn when it’s illegal to use them (it rarely is) and what I’ve been explaining to my Clients throughout the years.…

Trademarks - Advertising Policies Help

Ads using the term descriptively in its ordinary meaning rather than in reference to the trademark. Ads referring to goods or services that do not correspond to the trademark. Ad extensions and other ad formats. For certain ad extensions and formats only, ads may use a trademark in ad text when referring to the trademark to provide additional ...…