Importance Of Company Logo

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Good logos are critical for a business, as they establish the brand in a way that resonates with its customers. Ease of Recognition A logo should be easily recognizable in large- and small-print.…

Jun 28, 2018 · A distinctive logo makes your brand (and business) easier to recall because humans are wired to identify images and use them to derive meaning and stories. According to Optimal Targeting, our brain processes visuals 60,000x faster than text, and people remember 80% of images (versus 20% of text and 10% of sound).…

Logos are at the heart of visual branding. They have the power to create instant recognition among your audience. Yet, it’s a challenge to measure the real importance of a logo and its impact on your small business. Logos are certainly crucial for big brands that compete on a national or global scale.…

A logo is an important part of your company's brand, and makes a significant impact on a company's public perception. In fact, a logo is one of the most important branding investments a ……