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IHOP changes name back from IHOb - USA TODAY

Jul 09, 2018 · IHOP changes name back from IHOb. On Monday, the pancake house chain reverted to its long-standing name after a temporary switch to "IHOb" last month, with the "b" standing for burgers. By flipping the "P" to "b," the restaurant generated some buzz to promote a new line-up of beef patties. Post to Facebook.…

IHOP says it's changing name to IHOb. Huh?

Jun 06, 2018 · Spokespeople for IHOP and Dine Brands (DIN), the restaurant company that owns IHOP as well as Applebee's, were not immediately available for comment. And it's not as if Dine Brands needs to reinvent the company. The stock is up nearly 25% this ……